为软件分发创建多平台CD

这不是严格的编程相关，但我希望仍然相关。

This is not strictly programming related, but I hope still relevant.

我正在开发一个用Java编写并打算在PC上使用的项目。 Mac电脑。它将分发在CD（最终可能是DVD）上。我们的目标受众肯定是非技术性的，因此，CD在加载时正常工作非常重要。

I'm working on a project which is written in Java and intended for use on PCs and Macs. It will be distributed on CD (and perhaps DVD, eventually). Our intended audience is decidedly non-technical and, as such, it's important the CD "just work" when it's loaded.

这本身并不困难。对于Windows，我们可以设置自动运行以自动启动应用程序，对于Mac，我们可以使用特殊文件夹格式来明确用户应该做什么。

This is not itself difficult. For Windows, we can setup Autorun to automatically launch the app and, for Mac, we can use special folder formatting to make it clear what the user should do.

顺利是我们想要发行一张可以在Mac或PC上使用的光盘。我见过一些而非拜占庭方法通过特定的专有软件实现这一目标。希望这不是实现这一目标的唯一方法。

The hitch is that we would like to ship one disc which could be used on either a Mac or a PC. I have seen some rather byzantine methods of accomplishing this with specific, proprietary software. Hopefully, this is not the only way to accomplish this.

所以我的问题：如何创建CD来分发软件以便CD运行，在Mac和PC上打开时执行或显示原生？